Marc De Reu

Contact

Email: marc.de.reu@thom.be


Key Marketing Expertise

Business Plan Development, Strategic Marketing, CRM


Personality

Individual personality : " Be humble, if thou would'st attain to wisdom. Be humbler still, when wisdom thou hast mastered. " -- Helena Petrovna Hahn Blavatsky, Russian-born theosophist (1831-1891)

" It is better to suffer wrong than to do it, and happier to be sometimes cheated than not to trust ." -- Samuel Johnson

Group role : " Don't walk in front of me, I may not follow. Don't walk behind me, I may not lead. Walk beside me and be my friend ." -- Albert Camus, French writer and philosopher (1913-1960)

People management : " Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great." -- Mark Twain, U.S. Author (1835-1910)


Professional Milestones

  • Founder/Managing Partner
    Company: The House of Marketing
    From 1995

    Multitude of assignments in different sectors


  • Independent consultant
    Company: IME Consulting
    From 1992 to 1994

    Started as a one-man consulting shop, with the aim to develop activities in the areas of IT, Marketing, and Environmental Management. This activity later developed into The House of Marketing.


  • Senior Manager Management Consulting Division
    Company: Deloitte & Touche Consultants
    From 1989 to 1992

    Started the Management Consulting Division, focusing on IT, HR, and Environmental Management. Left the company when the department reached 18 consultants.


  • Company: Wang Belgium/Infosoft
    From 1987 to 198

    Learned the insides of the hardware and software sector, managing software and database development projects (Wang), and being responsible for the operations of a software company (Infosoft).


  • Management Consultant
    Company: Andersen Consulting
    From 1982 to 1986

    Followed the traditional training program of Andersen Consulting, and worked on assignments in different sectors. Assignments focused mainly on IT-projects, especially the development of Strategic Information Systems Plans.


Education Milestones

Post-Graduate Degree: MBA with major in Information Systems (1982) USC Columbia, SC (USA)
Graduate Degree: Commercial Engineer (1980) EHL Diepenbeek Belgium


Additional Knowledge

All Marketing Experts of The House of Marketing are fluent communicators in Dutch, English, and French. They also know common computer programs and can be considered Internet-savvy.

Additional computer skills/software : business intelligence software (proficient).


Private Milestones

Switch from an employee in a large consulting organization to being a one-man consulting shop.

Managed to get a post-graduate degree in the USA without having the initial financial resources.

Getting an A+ on the "Business Writing and Reporting" course in the USA.

My books of inspiration

The Knowing - Doing Gap by Jeffrey Pfeffer
ISBN: 1-57-851124-0

Good to Great by Jim Collins
ISBN: 0-06-662099-6


Managing the Professional Service Firm by David Maister
ISBN: 0-02-919782-1

The Five Temptations of a CEO – a Leadership Fable by Patrick Lencioni
ISBN: 0-7879-4433-5


My motto

" Don't judge each day by the harvest you reap, but by the seeds you plant." -- Robert Louis Stevenson (1850-1894)


" Have more than thou showest/Speak less than thou knowest." --William Shakespeare

" If you want to build a ship, don't drum up people together to collect wood and don't assign them tasks and work, but rather teach them to long for the endless immensity of the sea." --Antoine de Saint-Exupery

" When the effective leader is finished with his work, the people say it happened naturally." --Lao-Tzu, Chinese philosopher (6th century B.C.)


Association Memberships

Chairman of C-Square, The Consultants Federation -                     www.c-square.be )

 


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